{"id":7903,"date":"2024-01-25T12:05:46","date_gmt":"2024-01-25T11:05:46","guid":{"rendered":"https:\/\/www.e-learning.pl\/?post_type=e-wiedza&p=7903"},"modified":"2024-01-25T16:00:07","modified_gmt":"2024-01-25T15:00:07","slug":"case-study-product-and-sales-training","status":"publish","type":"e-wiedza","link":"https:\/\/www.e-learning.pl\/en\/e-knowledge\/case-study-product-and-sales-training\/","title":{"rendered":"Product and\u00a0\u00a0\u200bSales Training\u200b"},"content":{"rendered":"\n
<\/div>\n\n\n

Determinants\u200b<\/h2>\n\n\n
\n
\"\"<\/figure>\n<\/figure>\n\n\n\n
<\/div>\n\n\n

Approach<\/h2>\n
    \n
  • Due to the territorial dispersion of the trainees, the application of e-learning mechanisms is used.\u200b<\/li>\n
  • The project is divided into two parts: one dedicated to branch directors and one dedicated to advisors.\u200b<\/li>\n
  • As part of the section dedicated to branch directors, traditional training focused on implementing skills acquired by subordinates through: appropriate communication of the project in the branch, sales coaching, enforcing the execution of implementation tasks.\u200b<\/li>\n
  • As part of the section dedicated to advisors, e-learning training (in product knowledge and sales skills) complemented by implementation tasks.\u200b<\/li>\n
  • The project is supplemented by an internal communication program and a motivational program.<\/li>\n<\/ul>\n\n\n
    <\/div>\n\n\n

    Solution<\/h2>\n\n\n
    \n
    \"\"<\/figure>\n<\/figure>\n\n\n\n
    <\/div>\n\n\n

    Result<\/h2>\n
      \n
    • Participation in the program and completion of e-trainings \u2013 over 90% of the representatives of the target group.\u200b<\/li>\n
    • Increase in the sales of the financial product by 300% within 6 months from the launch of the program.\u200b<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"

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